Page 1 — Describe what is broken
Do not start with the screen you want. Start with the week you are living. Write in the words you already use at work.
- 1
What happens today?
Name the current path, including email, spreadsheets, and workarounds.
- 2
Who is stuck?
People, roles, customers, or volunteers—not “the business.”
- 3
What goes wrong?
Time, errors, cost, risk, or people giving up. Be specific.
- 4
What should be different when this works?
An outcome. “I am not sure how” is a valid answer.
- 5
Who can answer follow-up questions?
A reachable owner. This is not a project-manager field.